Free SEO Tools & Resources
Free SEO tools and resources from a Melbourne SEO specialist. Run a real audit on your own site, check whether AI engines cite your brand, work out the return on your SEO, and read plain-English guides that answer the questions every business owner asks before they hire. No fluff, no fake scores, the tools run on the same backend we use for paying clients.
Tools that do real work, not lead bait
Most "free SEO tools" run one shallow scan and gate a sales call behind a scary red score. Ours are built on the tools we run for clients, real Google PageSpeed data and AI engines grounded in live search, so the numbers reflect your actual site, today.
AI Visibility Checker New
See whether ChatGPT, Gemini, Perplexity and Google's AI Overviews cite your brand for the questions your customers actually ask, and who they name instead of you. Checked live against your real buyer queries.
Check my site →Free SEO Audit
Enter your website and get your speed, Core Web Vitals, on-page and technical health scored in seconds, with the fixes ranked by impact so you know exactly what to do first.
Audit my site →SEO ROI Calculator Coming soon
Plug in your traffic, conversion rate and average order value to model what better rankings are worth to your business in real revenue, not vanity metrics.
In the worksSchema Generator Coming soon
Build clean structured-data markup for your business, products, FAQs and reviews, the markup that helps Google and AI engines understand and quote your pages.
In the worksUTM Builder Coming soon
Generate tidy, consistent campaign URLs so every click is tracked properly in your analytics. Small tool, big difference to clean reporting.
In the worksWant one we have not built yet?
We are adding tools as we go. If there is a check you wish existed, tell us and we will usually just run it for you.
Ask us →Plain-English answers to the questions owners actually ask
No jargon, no upsell baked into every paragraph. These are the same answers we give clients before they hire us, written so you can make a confident decision either way.
The tools point at a problem. This is where the work goes.
Real, anonymised results from Australian businesses. We never show a client name, just the vertical and the number that mattered to them.
Questions about our free SEO tools
Yes. The AI Visibility Checker and free SEO audit are free to run, with an instant preview on the spot. Add your email and we run the full audit on your live URL and send it over. No card, no call required. The other tools are on the way and will be free too.
You can run the instant preview without anything. We only ask for an email if you want the complete report run live on your site and emailed to you. We send one report plus a short note on what is worth fixing first, and you can unsubscribe any time.
Most free checkers run one shallow scan and gate a sales pitch behind a scary score. Ours are built on the same tools we use for paying clients: real Google PageSpeed data for speed and Core Web Vitals, and an AI engine grounded in live Google Search for AI visibility. The numbers reflect your real site, today. Run the free audit →
We are building them in the order businesses ask for them, starting with the SEO ROI calculator. If you want one of the coming-soon tools now, just tell us and we will usually run that check for you by hand in the meantime.
More people now ask ChatGPT, Gemini, Perplexity and Google's AI Overviews instead of scrolling a results page. AI visibility, sometimes called GEO, is whether those engines cite your brand when someone asks a question you should be the answer to. Our checker tests it live. More on AI / GEO →
See exactly where you stand in search and AI
Run the free tools above, or skip ahead and talk to a senior specialist about growing your organic traffic, leads and revenue. You work directly with the person doing the work, with a reply within 24 hours.